Remember the days when Facebook was the first new and big thing to take over the world as far as social networking went? Well it seems as if that was only just the beginning of many more to eventually come. The internet has introduced numerous different social networks over the past decade, therefore it is difficult to keep up to date with what site works best for your needs and so on. In today’s blog post, five of many social media sites will be shortly reviewed to aid with whatever confusion people may have. These include Facebook, Google+, Instagram, LinkedIn and Twitter.
Facebook is a universal platform social networking site that allows individuals and businesses to communicate to a majority of groups of their choosing. The most common way to communicate is by posting statuses. These contain photos, videos, URLs and hashtags and even simple paragraphs. Big and small business can create pages which users can visit and keep up to date with whatever may be occurring, while also interacting by commenting and messaging each other.
Google+
Google+ is Google’s own social media site that most commonly allows users to connect with certain communities that suit their interests. On top of this, people are able to follow individuals themselves whom post content that follow their interests. There is also a well-known feature to this platform called ‘Circles’. This allows users to share posts with certain groups of people instead of everyone that is following. Another big role of Google+ is the Communities section. These involve pages that adhere to a certain topic, such as a TV show or shoe brand. These can be followed as well and therefore will keep all followers up to date with every new post released.
Instagram is based merely on posting photos and short videos that can go for a maximum of one minute. On top of this, captions can be added which are shown directly under the post. Hashtags are a big part of Instagram, since this allows the user to aim a certain post to a certain targeted audience. Filters play another important part on this platform, allowing any photo or video to be edited and touched up before posting. If a certain user posts likeable content, Instagram allows you to follow that certain profile so every time they post, it appears on their news feed.
LinkedIn is a platform essentially aimed at business professionals to connect with each other. Mainly known for building and growing industries, this site helps businesses grow by finding clients, freelance work, potential partners and building connections (The Balance Small Business 2018). When an organisation makes an account, they can set up a company page that shows all the need to know information about the business. People can review other pages and products that may be shown, and this overall helps business professionals improve their work and bounce ideas off of everyone in a certain community.
Twitter is mostly well-known for connecting people around the world with a variety of news. This site is perfect for keeping the user up to date with certain material of what is occurring. Whether it is to do with following celebrities, news channels, businesses and etc. this platform allows the user to do just this with ease. Furthermore, it allows people to comment and share each other’s posts, also referred to as tweets. Tweets usually involve a message being posted about one or more certain topics. Sometimes there are additional parts included such as images, mentions to other profiles, links and hashtags (Twitter 2018). Much like Instagram, hashtags make certain posts seen by an intended target audience much easier than usual.
References:
The Balance Small Business n.d., viewed 17 July 2018, https://www.thebalancesmb.com/introduction-to-linkedin-1794572.
Twitter n.d., viewed 18 July 2018, https://help.twitter.com/en/using-twitter/types-of-tweets
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