Hello everyone, today’s post is something a bit different. Below is a quick 2 minute podcast which goes over what social credibility is and it’s importance with online communities. Go check it out and see what you may learn.
2 Minute Podcast – Social Credibility
Podcast Transcript
“Hi everyone, today I will be explaining social credibility and why it is so important for online communities. Now first of all, we live in a different world then older generations before us. A lot of advertising and marketing was done face to face or at least somewhat physically, whether it was through newspapers, posters, meetings and so on. Though in this day and age, things have changed and whether people like it or not, we all have to adapt and get with it to move forward in business. There are countless people online in social media platforms that like to keep updated with certain subjects. This is where online communities can thrive and make the most of reaching out to their customers and branding their sites. However, this cannot be done right without social credibility. This basically is what makes the audience at the end of the day feel like they can most of all trust the site that is producing the available content. Furthermore, the content itself of course is extremely important. If it does not contain good and decent quality, this can put off the viewers and affect the brand. On top of this, the content should be released at a consistent time. Engaging with the audience and keeping them updated is what will make the viewer interested and eager to see what is next. Now as I have talked about in my previous blog posts, there are obviously many different social networking platforms that exist, and knowing how each one works differently to the others is crucial in gaining social followers. Respecting the different limitations and rules that exist is important, though testing those limits and figuring out creative ways to show content on each one is what can determine the size of your audience. That is it for me today, so to all of you listeners out there tuning in thank you very much, hope you have learnt something new that can benefit you in the future and good luck.”